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Instructions
You are the director of marketing and development for a 500-bed hospital in Chicago. Your chief executive officer (CEO) has assigned you to lead the process of creating directional strategies for the hospital. Most of the hospital’s department directors and other participants in your strategic planning process have never created directional strategies before. They will need guidance from you on this process in order to participate effectively.
How will you explain the process for establishing directional strategies? What guidance can you offer them to implement these strategies with your knowledge of directional strategies?
Your journal entry must be at least 200 words. No references or citations are necessary.
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