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Requirements
Please review/read all attached files to find more information about this assignment. Please use provided company (Rute Hospitality) for this case.
There are four parts to the assignment. Each part requires an analysis and development of answers to several questions. Answers are presented in narrative form. Use this as a guide when completing the assignment.
Minimum requirement is to write at least 1,200 words ( not including cover page, topic, questions, references, etc.). The minimum word count requirements can help students better elaborate on ideas.
Keep in mind that no more than 3 direct quotations are allowed on this assignment. If you are using information from other source(s), please make sure to paraphrase.
If you are using information from other source(s), please make sure to paraphrase and include in-text citations.
Please make sure to write section by section and answer all questions.
Please submit on Word document only (do not submit on PDF)
12 Point Font –Times Roman
Double space
1 Inch margins –top, bottom, left, right
No spelling nor grammatical errors
MLA format –all in text citations and references/works cited page
Must include Title page
Must Read
This operational case study focuses on Ruth’s Hospitality and a SWOT analysis completed on the company by Marketline in 2018. The case study provides a positive example of SWOT and allows each student an opportunity to review and analyze a “real life” SWOT application. Each student will practice applying and analyzing SWOT as a strategic planning tool. A second purpose is to facilitate use of SWOT data to inform managerial recommendations. Consider this a practice assignment prior to completing your term project.
There are four parts to the assignment. Each part requires an analysis and development of answers to several questions. Answers are presented in narrative form. Use this as a guide when completing the assignment.
Part 1 Introduction – (minimum of 200 words) use this section to introduce the case and the organization.
Name the organization and includeA summary of the organizations business focus and their market niche (what they specialize in)
The number of units (stores) they operate as of January 1, 2020
Total company sales for the previous fiscal year (2019)
Provide a summary of the organizations mission, vision, and values
Part 2 Application of Foodservice Concepts – (minimum of 200 words) use this section to provide an overview and summary of the organization and its place in the foodservice industry.
List the organizations segment competitors. What companies occupy the organizations strategic group? Where does the organization fit within its competitive group?
Part 3 Application of Managerial Skills – (minimum of 400 words) use this section to review the previously completed SWOT analysis provided in the case study materials:
Review each of the items listed in the four SWOT categories: strengths, weaknesses, opportunities, threats and complete a written review. Are the findings presented in the organizations SWOT analysis from 2018 still accurate? You will have to review all case study materials and conduct online research including a visit to the organization website and a review of recent news stories about the organization to answer this question.
Produce an updated SWOT table based on your findings.
Part 4 Application of Values – (minimum of 400 words) use this section to assess the organizations performance in alignment with mission and values and your recommendations for improving performance.
Write a narrative that describes whether the organization’s performance aligns with its mission and values. Does the data you gathered about the organization including your review and update of their SWOT analysis suggest the organization is living up to its values?
List one recommendation for improving the performance of the organization based on your analysis and findings.
Please keep in mind that copy and paste is plagiarism. Please make sure to write your answers in your own words. Make sure to include in-text citations if you use information from other sources.
Please keep in mind:
All JWU students have the responsibility to know and observe the University’s Student Code of Conduct. Section 8 of this code details Academic Integrity. Students should be aware that using the ideas, data, or language of another without specific or proper acknowledgment is dishonest. We will not accept work that includes copied and pasted information; all information or ideas included in your assignments must be in your own words. If you use ideas of others, whether they are “experts” writing for websites, friends from class, or other individuals, you must provide proper citations and references in the assignment. All references and citations must follow MLA format.
A Word About Plagiarism
You must document all of your source material. If you take any text from somebody else, you must make it clear the text is being quoted and where the text comes from. You must also cite any sources from which you obtain numbers, ideas, or other material.
please rewrite into your own words
please include in-text citations on throughout your paper
please include works cited page
Please keep in mind
Your paper should be less than 15% similarity
More than 15% but less than 25% = 1 point deduction on each percentage (%) than is more than 15%
25% or more = you will automatically receive a grade of zero (0) and/or failing grade for the course; or withdrawing from the course.
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