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Write a report discussing the following points: ( 600 min – 700 max) words
Two of the most creative/successful social media marketing campaigns name in Saudi Arabia (In 2021-2022). For each campaign
:§ Give the reasons behind
their success?
§ What is the added value
of this marketing campaign for the company/organization .
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two social media marketing campaign name in Saudi Arabia that failed (Last two years). For each campaign:
Give the reasons behind their success?
What is the added value of this marketing campaign for the company/organization?
Notes:
Why did the social media marketing campaign fail?
And what can we learn from them?
Notes:
For each case, provide the following information: Company Name, Campaign Name and Social media platforms used.
Examples can be a profit or non-profit organization.
Presentation PowerPoint with 12 slides :
Prepare a presentation answering the previous questions and what are the criteria that guide you to evaluate the campaigns?
