Choose three companies from the same industry; example Sams, Costco and BJ’s. Create a chart in excel and complete the following-
1. Describe the current competition
Write a descriiption of how the firm is currently competing in this area. Analyze the company’s performance in each Key Success Factor you have chosen. (e.g. customer service, marketing, value, differentiation)
2. Provide recommendations
Based on the analysis you have completed in the chart offer recommendations based on the dimension how your company could improve competition in the future.
Explain your results and determine which company has the best competitive advantage.