INTERNET BUSINESS Advertising & Marketing • FOMO • Mass Marketing  Persuasiv

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INTERNET
BUSINESS
Advertising & Marketing
• FOMO
• Mass Marketing
 Persuasive in eliciting a buying perception.
• Celebrity puppets used for marketing platform.
• Privacy- Customer search history/meta-data stored and sold by companies.
 Limit access to (PII) personal identifiable information.
 Can be discussed under “security” paragraph as well.
Security
• DDOs attacks, Malware, Trojans, Hackers, Phishing
 Social engineering
• VPN
• Proxy servers
• Encryption/password encryption
 HTTPS, HTTP, SMTP
• Two-factor authentication
Recreational
• Gaming
 Fast internet speeds
 Utilities you can utilize to improve speeds.
• Streaming movies/TV
 Netflix, Hulu, Prime, etc.
• Calling/Video-call
 Global connection
 Group engagement
 school/work/recreation
• Social Media
 Global connection
 Group engagement
 school/work/recreation
• Music
• Forums
• Ease of access
 Increased access to/Binge-watching
School/Research
• Ease of use
• Monitoring
• Data Analysis
• Deep learning
• Artificial intelligence
• Statistics
• R&D
• Cloud computing
• Cloud storage
Discuss the importance of the advancement of technology and how the internet maintains an impactful part of human interactions on a global scale all while many of the services that internet provides, has many similarities. Goods and services, recreations, new encounters, expressing opinions and beliefs are all ways that the internet is utilized daily to benefit us. There are also incidents (like cyber-attacks) that seek to hinder our networks and privacy.
If using “internet” as the topic does not work, try technology as the new topic and do with it as you please.

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