Explain the strengths and weaknesses using the viro (valuable, rare, inimitable, organized) model.

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This is a group work and my part is Valuable factor of VIRO.
Information that will help with the analysis can be found in the prospectus of Shopify’s IPO, here https://www.sec.gov/Archives/edgar/data/1594805/000119312515129273/d863202df1.htm
Identify and explain the changes in strengths and weaknesses of Shopify (the entity) compared to its IPO
The grading rubric for this assignment will be as follows:
Explain the strengths and weaknesses using the VIRO (Valuable, Rare, Inimitable, Organized) model. (47.5%)
Changes and reason for changes explained (47.5)
Grammar, clarity and organization (5%)

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