As discussed in week five the powerpoint, will inform how social media can help and organization improve in areas such as sales, performance, culture or positive image your audience is the same manager someone who is familiar with social media but wants to learn more about how they can use it to help their organization reach its goals.

For this assessment you will complete the PowerPoint presentation you developed in week five. As discussed in week five the PowerPoint, will inform how social media can help and organization improve in areas such as sales, performance, culture or positive image your audience is the same manager someone who is familiar with social media but wants to learn more about how they can use it to help their organization reach its goals.

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• each answer should be 3 paragraphs minimum (3 whole pages) double spaced, 12 font.

Read pages 78-79 “Diverse Voices” and answer both questions.
• Each answer should be 3 paragraphs minimum (3 whole pages) double spaced, 12 font. Font is to be a
non script one (for example, you can use Tahoma, Times New Roman,
etc)

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Choose a digital media platform (netflix, twitch, tiktok, spotify etc.) and discuss how the platform attracts and engages its users for the platform’s desired end(s).

Choose a digital media platform (Netflix, Twitch, Tiktok, Spotify etc.) and discuss how the
platform attracts and engages its users for the platform’s desired end(s).
In the essay, you are required to:
1) Introduce the digital media platform including its business model
2) Discuss its strategies to attract and engage users with concrete examples
3) Critically reflect on the commodification of attention
Assessment criteria:
• Argumentation: whether you have examined the chosen case from all important
perspectives, addressed all the questions, and presented your critical perspective
• Understanding: whether you have engaged with course materials including the
readings and lectures and demonstrated your understanding of the relevant concepts
and theories
• Analysis: whether your analysis is supported by evidence and relevant examples and
demonstrates independent thinking and originality
• Organization: whether the structure of the essay is clear; whether introduction and
conclusion are included; whether paragraphing is appropriate
• Mechanics: whether the language contains any error

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Explain the role of communication in your life, and the role communication will have in your career

For this reflective assignment, answer the following questions:
• Why is it important to study communication?
• Explain the role of communication in your life, and the role communication will
have in your career.

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Do you agree with the assertions made, and where do you see these reflected or contradicted in your own experience?

Discussion post #1
After you’ve read the Shirky and read or watched the other reading or video you chose, write a response that draws on what you have read (be explicit in naming which pieces you are discussing). You can bring in any other recent examples that relate to Shirky’s points about group formation and what groups can achieve in this age of easy connection via social media and the internet.
Include an image that relates to the topic in your blog post. Remember images you use should be CC-licensed, or otherwise licensed for your use, and properly credited. You may also use screenshots you create from social media.
Some ideas to consider:
You may use the following ideas as a starting place for your blog post:
Toward the end of his chapter, Shirky poses two questions: “Why has group action largely been limited to formal organizations? What is happening now to change that?” What is new about the type of collective action he describes, and the way the groups are formed?
Apply Shirky’s ideas about group formation to a current activist group or movement that you’ve been following (or are involved with). Make sure to analyze how the group came about, what happened along the way and what goals were achieved by comparing them to another reading or video of the week.
Required materials for discussion post:
– shirky_ch2_2008a.pdf (under files)
– https://www.wired.com/2011/12/gladwell-vs-shirky/
Also follow prompt under files as well.
Discussion post #2
Read or view any two of the items (or sets of items) listed under required readings/videos. Then identify two of the specific concerns about how technology changes our brains or our interactions/relationships with others that are raised by the authors/speakers in the required readings or videos in this unit. (Be sure and tell us what the specific concerns are and where you came across them, since you will not all be reading or viewing the same materials.)
In a post that thoroughly addresses the prompt, answer the following question:
Do you agree with the assertions made, and where do you see these reflected or contradicted in your own experience?
Required Materials for discussion post are :
– https://www.nytimes.com/2015/09/27/opinion/sunday/stop-googling-lets-talk.html?smid=pl-share
– https://www.youtube.com/watch?v=PF1JgIWbSlQ
Also follow prompt under files

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Discuss the trade-offs between surveillance and privacy for two different communities

Paper Goal
Your 5-page paper will demonstrate your knowledge and application of the course material. Your paper will require you to engage with the course readings, concepts, and terms to answer the essay question
you choose to respond to.
The paper is broken into two parts. First, you use your outlining skills to develop a response to your selected essay question. Following submission, you will receive actionable feedback from your TA explaining how to strengthen your paper. Second, you will use this feedback to revise the outline and expand it into a well-written and well-argued 5-page paper.
Paper Topic, Length, and Source Requirements
You must select a paper topic from one of the five questions below. You cannot come up with your own topic. Any paper that does not respond to one of the provided essay prompts will receive a mark of 0.
Your paper must be five pages in length. The shortest acceptable word length is 1250, and the most extended proper word length is 1750. The word and page count does not include the cover page or your reference list.
Your 5-page paper must consist of at least four scholarly sources. Scholarly sources are peer-reviewed journals and academic books (what we have been reading primarily in this course!). Each essay question comes with a bibliography (composed of relevant outside sources) to help your research. All these sources are available through the library.utm.utoronto.ca/
Links to an external site. Your paper must include four scholarly sources from the bibliography list provided for each question. If you use literary references not on this list, you must determine if they fit your paper well.
If you are bringing in any other sources or examples (like a TikTok, Twitter post, news story, television episode, etc.) to support the arguments you are making in your 5-page paper, these must be cited with both in-text citations and an entry in your reference list. Failure to do so is a breach of Academic Integrity. These additional sources do not count toward your four-source requirement.
Selected Question Question #1 – Surveillance, Privacy, and Convenience. 
Surveillance in our everyday communication technologies – from smartphones to websites to the Internet of Things – may or may not be understood as a “cultural necessity.” Discuss the trade-offs between surveillance and privacy for two different communities. How do the benefits or pitfalls of this trade-off play out for these communities? Who can access privacy, and who cannot? Why? Using evidence, your paper should consider whether the surveillance/privacy trade-off services or disservices your chosen communities.  
Bibliography
Andrejevic, M. & Volcic, Z. (2021). Pandemic Lessons: Total Surveillance and the Post-Truth Society. The Political Economy of Communication 9(1), 4-21.
Hargittai, E. & Marwick, A. E. (2016). ‘What can I really do?’: Explaining the privacy paradox with online apathy. International Journal of Communication 10, 3737-3757.
Lyon, D., Bennett, C., Steeves, V. M., Haggerty, K. D. (2014). Transparent lives: surveillance in Canada. Athabasca University Press.
Marwick, A. E. (2012). The public domain: Social surveillance in everyday life. Surveillance & Society, 9(4), 378-393.
Nissenbaum, H. (2004). Privacy as contextual integrity. Washington Law Review, 79(1), 119-139.
Task
Guide
Read each of the five questions listed above and select the one you find most interesting.
Each question includes a bibliography of five articles. Please read the five articles using the skills developed in our mini-reading assignment. While you read, pay attention to the argument, evidence, and commentary the authors provide. Feel free to follow the sources that each author used. You can find much of their evidence via the University of Toronto Library’s Online Search (library.utoronto.ca)
Return to your selected prompt. Based on your completed reading, begin to draft your response to the prompt. Remember, there is no “right” or “wrong” answer to these prompts. Your position simply needs to back up by evidence.
Using the skills developed, and feedback provided in our “position paper” assignment, establish a bullet-point outline for your five-page paper. Remember, every paragraph should include evidence drawn from the readings you completed. This evidence should be presented in your own words and cited using APA style.
Format your draft outline.
Requirements
Times New Roman, 12 pt.
Draft Outline
Reading: 6-8 Hours
Writing: 4-5 Hours
Format/Length
Draft Outline: 3 pages/750-900 words
Full Paper: 5 pages/1250-1750 words
Font
Times New Roman, 12 pt.
Citation Style
APA (including APA style cover page, APA in-text citation, and APA reference list)

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What is the sign in this advertisement?

This discussion is an opportunity for you to discuss what you learned. You may use the following questions as guiding questions for your posting for this chapter. Write a response with one paragraph per prompt. Please make sure you answer each of the prompts completely, and in a complete sentence. Make sure you use the vocabulary and ideas from the chapter and site the page number that you found that info in your answer. This is your chance to show off what you learned- impress me.
The fun of learning about semiotics, is once you know about the theory- you have the vocabulary to understand how the signifier, the signified, and signs are used to make us want to buy things. In this discussion post I would like you to view the following commercial in which signs are being used:
Link to commercial: https://www.youtube.com/watch?v=A5-lgI4w6A8
You will then answer the following questions:
1. What is the sign in this advertisement?
2. What is the signifier in this advertisement?
3. What is being signified in this advertisement?
4. How are these three things coming together to make you feel that you need to buy something?
Reading Material:
-Chapter 25: Media Ecology of Marshall McLuhan
-Chapter 26: Semiotics of Roland Barthes
-Chapter 27: Cultural Studies of Stuart Hall

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